Stella MacCartney is on a roll, with celebrities and the fashion industry collectively losing their fashion marbles over her last three collections - from her famous exploding tropical prints last spring, to her mesh polka-dot little black dresses from her fall collection.
Fast forward another season and the 40-year-old designer seems to have another hit on her hands with fitted dresses that featured prominent paisley cut-outs from her spring 2012 collection already seen on Gwyneth Paltrow, Helena Christensen, Nicole Kidman, and most recently Brooklyn Decker.
Brooklyn Decker is the latest star to wear Stella McCartney's hit dresses from her spring 2012 collection, with sexed up Gwyneth Paltrow and Helena Christened also sporting theirs
Nicole Kidman, Kate Hudson and Chloe Moretz can't get enough of the paisley cut-outs on the designer's dresses
Something is definitely clicking for the designer, with her body-hugging statement dresses having an irresistible pull for celebrities and models alike.
On top of this string of recent red carpet coups, both Elizabeth Banks and Sienna Miller wore the dresses on their recent covers for Lucky and British Vogue, respectively.
Plenty sexy, the ultra fitted dresses are a little bit sporty, with standout zany mixed prints, pops of three-dimensional feminine embroidery and mesh cutouts.
Elizabeth banks and Sienna Miller
Whether they're worn with sneakers for the ultimate summer weekend dress or with stilettos, the sexy sporty dresses will turn heads, celebrity or no celebrity wearing them - cue the common folk's next Net-a-Porter purchase.
The designer wore her paisley prints in a more subtly sexy style when she launched her Olympic kit
It's possible that with their eyes to the coming Olympics, the stylish A-list are already embracing this season's athletic influence.
Ms McCartney is not the only designer to embrace a sporty twist paisley, however.
The print, which in the past had been limited to traditional men's pajamas, has been a sartorial hit this season, appearing in the collections of Jil Sander, Haider Ackermann, and J.W. Anderson
The popularity of Ms McCartney's collection, though, far surpasses that of her rivals.
Cementing Ms McCartney as fashion's biggest power player, on top of her designs for the Olympic British team, her succession of successful 'it' collections the designer generates season after season can only be down to one thing. She captures how women want to dress now.
The designer's little black dresses last season, with the famous sheer polka-dot insets were also a huge hit, most memorably seen on an hourglass Kate Winslet at the premiere of Mildred Pierce, and on every other style setter from here to Hollywood.
The designer herself opts for more covered-up, polished yet easy pieces, and her designs are a reflection of her own balanced sense of style.
Mixing in elements of cool, quirky and classic, as evidenced in her most recent fall 2012 collection that celebrities will have to wait several months to get their hands on, Ms McCartney is sure to ignite the same feverish fashion response all over again.
