The focus of today's lesson was on finding content. Ed Dale makes the point that content is the engine that drives the Internet. People go online to find information about a particular topic or to be entertained. Content is what they seek ... and content is what the search engines use to find our site when we are in position to provide relevant, unique information to our site visitors.
Anyhow, we learn how to create content (300-500 word mini-articles) without having to be writing superstars.
There are two videos (30 minutes) in Lesson 5:
- FINDING ARTICLE CONTENT - GuruBob shows us how to use the Find Content module of Market Samurai to find content relevant to our target keyword. This is a very good tool that provides analysis on the strength of that content for our purposes. For example, we can see when the article was written, how many back links to it, what the Page Rank is for the article's spot in the Internet and how many times are keyword phrase is embedded in the article. This is a worthy feature of Market Samurai and gives me another reason to consider purchasing the upgrade at the end of the 40-day trial period.
- MAKE YOUR OWN CONTENT - In this video, Ed uses Google Reader to show us other ways to collect news relevant to our target keyword and turn it into content that is uniquely ours. Ed also explains the Attribution Method for creating content fast.